Best Explainer Videos for Online Learning

Best Explainer Videos for Online Learning


Table of Contents


In the realm of online education, the competition is fierce. As more and more learners turn to online courses, educators are constantly seeking innovative ways to capture their students’ attention and deliver engaging content. One such innovative tool is the use of animated explainer videos.


These short, visually appealing videos have proven to be highly effective in enhancing the online learning experience. In this article, we’ll explore the power and benefits of using explainer videos in online courses, provide valuable insights on how to choose the right style, select top production companies who produce some of the best explainer videos for online learning as well as how to maximize their impact.




The Power of Explainer Videos in Online Learning

The Power of Explainer Videos in Online Learning


Explainer videos have emerged as a game-changer in online education. Their power lies in their ability to simplify complex topics and present them in a visually engaging manner. Here’s why they are so effective:


Enhancing Understanding

Explainer video production breaks down complex concepts into bite-sized, easily digestible segments. This aids in better comprehension and retention of information, a crucial aspect of effective learning.

Visual Engagement

Humans are inherently drawn to visuals. Incorporating animations, graphics, and illustrations in animated explainer videos captures learners’ attention and keeps them engaged throughout the course.

Personalized Learning

Explainer videos allow students to learn at their own pace. Learners can rewind, pause, or fast-forward through content, ensuring a personalized learning experience.




Key Benefits of Using Explainer Videos for Educational Content

Key Benefits of Using Explainer Videos for Educational Content

The advantages of incorporating explainer videos into online courses are manifold. Let’s learn some of the key benefits:


  1. Improved Retention

Explainer video services are more memorable than text-based content. Studies have shown that people retain 95% of a message when they watch it in a video, compared to 10% when reading text.


  1. Enhanced Clarity

Complex topics become comprehensible through the use of animations and visual aids in animated marketing videos. Learners can grasp intricate details that might be challenging to convey through text alone.


  1. Increased Engagement

Videos, especially animated explainer videos, are inherently more engaging. Students are more likely to stay focused and complete the course when presented with captivating visuals.


  1. Accessibility

Explainer videos are accessible to a broad audience, including those with different learning styles and abilities. They can be captioned or translated to accommodate diverse learners.




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Choosing the Right Explainer Video Style for Your Online Course

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When it comes to creating explainer videos for online courses, the choice of style is critical. Different styles serve different purposes. Here are some popular options:


Animated Explainer Videos

Animated explainer videos are versatile and engaging. They can simplify complex concepts, making them suitable for a wide range of subjects, from mathematics to history.

Live-Action Videos

Live-action videos featuring instructors can establish a personal connection with learners. They are ideal for courses that require a human touch, such as motivational or coaching programs.

Whiteboard Animation

Whiteboard animations simulate the process of drawing and explaining concepts on a whiteboard. They are excellent for courses that benefit from a step-by-step, visual approach.

3D Animation

For more complex subjects, 3D animations can provide a deeper understanding of spatial relationships and intricate processes.


Screencasts capture computer screens with voiceovers, making them perfect for software or technical tutorials.


The choice of style should align with the course content and learning objectives. Consider the preferences and needs of your audience when making this decision.




Criteria for Selecting the Best Educational Explainer Videos


Creating high-quality explainer videos requires attention to detail. Here are some criteria to consider when selecting the best explainer videos for your online courses:


  1. Content Relevance

Ensure that the video content directly supports the course objectives and provides value to the learners.


  1. Clarity and Simplicity

The video should offer clarity, conciseness, and ease of comprehension.. Avoid jargon or unnecessary complexity that might confuse students.


  1. Engaging Visuals

Visual appeal is crucial. The video should be visually stimulating and hold the viewer’s attention.


  1. Professional Production

Invest in professional explainer video production. Quality matters, and poorly produced videos can undermine the credibility of your course.


  1. Accessibility

Ensure that the video is accessible to all students, including those with disabilities. Provide captions and transcripts as needed.




Top Explainer Video Production Companies for Online Courses

Top Explainer Video Production Companies for Online Courses


If you’re considering outsourcing your explainer video production, there are several reputable animation companies that specialize in creating educational content:


      1 The Explainer Video Company has a notable history in producing videos for online courses. Their expertise in creating engaging and educational explainer videos makes them a valuable asset for e-learning platforms, enhancing learning experiences with visually appealing and informative content.



  1. Grumo Media is an ideal choice for online courses due to their proficiency in creating captivating explainer videos. Their approach to video production can greatly enrich the educational content of online courses, making complex topics more accessible and engaging for learners. To learn more about their services and view their portfolio, visit


  1. Ydraw, with their expertise in whiteboard video animation, is the perfect fit for online courses. Their ability to create unique and engaging explainer videos can significantly enhance the learning experience in an online educational setting. You can explore their services and portfolio at






Case Studies: Successful Implementation of Explainer Videos


Case Studies: Successful Implementation of Explainer Videos


To further illustrate the impact of explainer videos in online courses, let’s explore a few case studies:


Case Study 1: VideoScribe in Education

  • Context: VideoScribe, a whiteboard animation software tool, was introduced as a teaching aid. It uses a combination of spoken words, animated hand-drawn images, music, and sound effects to create engaging explainer videos.


  • Results: The use of VideoScribe in education helped in significantly improving student engagement. It leveraged the power of visual and auditory learning, which, according to research, accounts for 94% of our perception of the world. Additionally, famed psychologist Dr. Richard Wiseman found that information presented through explainer videos increased knowledge retention by an average of 15% compared to traditional talking head videos.


  • Application: This tool can be used across various subjects, making complex topics more accessible and enjoyable for students.



Case Study 2: Healthcare Training via Explainer Videos

  • Context: A healthcare organization faced challenges with communication skills among its staff, impacting patient outcomes and workplace harmony.


  • Solution: The organization collaborated with a team of explainer video experts to create a series of educational explainer videos focusing on questioning and listening techniques.


  • Results: Post implementation of the video series, the organization observed enhanced communication skills among staff, improved patient outcomes, reduced workplace conflict, and increased productivity. The videos effectively taught staff members through animated scenarios and dialogues, demonstrating various questioning techniques and how to apply them in a healthcare setting.



Case Study 3: Mental Health Services Improvement

  • Context: This case involved a project aimed at improving mental health services by enhancing communication skills of healthcare professionals.


  • Solution: The project utilized educational explainer videos to teach power questions, open-ended, and closed-ended questioning techniques.


  • Results: The explainer videos led to better service provision to patients and increased productivity among administrative staff members. The content was designed to train viewers in effective questioning and listening, vital skills for mental healthcare providers. The videos employed animated characters to illustrate these concepts engagingly and clearly.


These case studies demonstrate the diverse applications and significant benefits of explainer videos in educational settings. From improving student engagement in schools to enhancing communication skills in healthcare, explainer videos offer a versatile and effective tool for learning and development across various fields and disciplines.




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Creating Engaging Explainer Videos for Your Course


The process of creating engaging explainer videos involves several key steps:


  1. Define Learning Objectives

Clearly outline the educational goals you aim to achieve with the video. Ensure that the content aligns with these objectives.

  1. Scripting and Storyboarding

Develop a script that presents information logically and concisely in animated marketing videos. Create a storyboard to plan the visual elements and flow of the video.

  1. Animation and Production

Produce the video using the chosen style and animation techniques in explainer video services. Pay close attention to the quality of visuals and audio.

  1. Accessibility Considerations

Include captions and transcripts to make the video accessible to all learners, including those with disabilities.

  1. Testing and Feedback

Test the video with a sample audience and gather feedback. Incorporate essential adjustments based on the feedback received.





Maximizing Student Engagement with Explainer Videos

Maximizing Student Engagement with Explainer Videos


Engagement is key to the success of online courses. Here are some strategies to maximize student engagement with explainer videos:

  1. Interactive Elements

Incorporate quizzes or interactive elements within the videos to reinforce learning in animated marketing video production.

  1. Personalization

Address students by name and provide opportunities for them to interact with the content, such as asking questions or making choices.

  1. Regular Updates

Keep content fresh by regularly updating or adding new explainer videos to your course.

  1. Discussion Forums

Encourage students to discuss the video content in online forums, fostering a sense of community.




Measuring the Impact of Online Education Videos

Measuring the Impact of Explainer Videos in Online Education

It’s essential to assess the effectiveness of your online educational explainer videos. Here are some key metrics to measure:


  1. Engagement Metrics

Track views, watch time, and interaction rates to gauge how students are engaging with the videos in explainer video agency.

  1. Learning Outcomes

Assess whether the use of explainer videos leads to improved learning outcomes, such as higher quiz scores or course completion rates in animated explainer video production company.

  1. Student Feedback

Collect feedback from students to understand their perceptions of the video content and its impact on their learning experience.





Tips for Effective Integration of Explainer Videos in Online Courses

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As you integrate explainer videos into your online courses, consider the following tips in animated online learning videos:


  1. Start Small

Begin with a few well-crafted explainer videos to assess their impact before scaling up in animated explainer video maker.

  1. Seek Professional Help

Consider partnering with a professional explainer animation agency to ensure high-quality content.

  1. Be Inclusive

Ensure that your videos are accessible to all learners, including those with disabilities in explainer animation.

  1. Collect Data

Regularly collect and analyze data to measure the impact of explainer videos on student engagement and learning outcomes.







Explainer videos are a valuable asset in the realm of online education. They have the power to simplify complex topics, engage students and enhance the overall learning experience.


By choosing the right style, adhering to specific criteria, and measuring their impact, educators can harness the potential of explainer videos to create more effective and engaging online courses for their students.



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Best Explainer Videos for Online Learning: FAQs

Best Explainer Videos for Online Learning: FAQs

1. What exactly are explainer videos?

  • Explainer videos are short, engaging videos designed to explain complex ideas or concepts in a simple and comprehensible manner. They often use animations, graphics, and narration to convey information effectively.

2. How can explainer videos benefit my online course?

  • Explainer videos can benefit your online course in several ways. They enhance student engagement, simplify complex topics, improve content retention, and offer a personalized learning experience.

3. Are there different styles of explainer videos, and how do I choose the right one for my course?

  • Yes, there are various styles of explainer videos, including 2D animation, live-action, whiteboard animation, 3D animation, and screencasts. The choice depends on your course content and learning objectives. Animated videos are versatile and suitable for a wide range of subjects, while live-action videos create a personal connection with learners.

4. How can I ensure the quality of explainer videos for my course?

  • To ensure quality, consider factors such as content relevance, clarity, engaging visuals, professional production, and accessibility. Investing in professional explainer video production is often a wise choice.

5. Can I create explainer videos myself, or should I hire a production company?

  • You can create explainer videos yourself, but it requires specific skills and software. Hiring a production company, especially for complex topics, ensures high-quality results. It’s essential to weigh your resources and expertise.

6. Are explainer videos accessible to all learners?

  • Yes, explainer videos can be made accessible to all learners, including those with disabilities. Providing captions and transcripts is essential to ensure accessibility.

7. How can I measure the impact of explainer videos in my online course?

  • You can measure the impact of explainer videos by tracking engagement metrics, learning outcomes (such as improved quiz scores), and collecting feedback from students. Analyzing these data points helps evaluate their effectiveness.

8. What are some strategies to maximize student engagement with explainer videos?

  • Strategies to maximize engagement include incorporating interactive elements, personalization, regular updates of content, and creating discussion forums for students to interact and discuss video content.

9. How do I start integrating explainer videos into my online course?

  • Begin by defining your learning objectives, scripting, storyboarding, production, ensuring accessibility, and gathering feedback. It’s advisable to start small and gradually scale up.

10. Are there any specific tips for effective integration of explainer videos?

  • Yes, some tips include seeking professional help for high-quality content, ensuring inclusivity and accessibility, and regularly collecting and analyzing data to measure the impact of explainer videos on student engagement and learning outcomes.


These frequently asked questions provide essential insights into the world of video in online courses and offer guidance for educators looking to harness their potential.



Article by Nicole Delgado 2024 | CMO | Explainer Video Company | Animated Explainer Videos For Business


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